My story

My journey to wellbeing started early in my childhood. At the age of five, I faced numerous challenges: my parents got divorced, I got mercury poisoning, and I contracted tuberculosis. I had to go one year on an antibiotics treatment that knocked out my digestive system.


For the coming 35 years, I struggled with undiagnosed food intolerances. Fighting those challenges on a physical, emotional and mental level forced me to look for tools to overcome them, find balance and thrive. Already in my teens, I became a seeker for personal growth and radiant health.


In my first job, I worked as a management consultant because I was passionate about business development.


However, it felt like my work was not in resonance with who I was because we were focusing too much on improving the profitability of companies without really addressing the wellbeing of people, or capitalising on their unique strength and potential.

When I started practising yoga, I gained a deeper insight into what was important to me. I started to feel in tune with myself and I realized the intricate connection between body, mind, heart and spirit.


From that moment onwards, I decided that I wanted to devote my life to understanding more about this connection and follow the path of my heart. I took a MA in Holistic Health Education and also became a certified Life Coach 20 years ago.


My natural search for health, purpose and meaningful living also inspired me to pursue studies within effective communication, leadership training, meditation and public speaking. 


My purpose is to awaken people to their true selves and unique life purpose to find freedom beyond blocked energies and limited mindsets to live their full potential with health, joy, meaning and well-being.


My gift lies in sensing people’s potential and where their unique strengths and abilities lie. I love to witness my clients develop confidence and courage to live an authentic life walking their own path. 


I see myself as a pathfinder to the golden door of inner peace and freedom of being. The tools and strategies that I have developed to live the life of my dreams, I use as a platform to guide others. 


I can’t wait to support you on your journey to your heart, so also you can live with more purpose, health, happiness, freedom and inner peace. 

Clients testimonials

"Anine has helped me to find my strengths and see my opportunities. Her open mindedness and enthusiasm has built my positive energy and she has given me tools to stay focused and make the things I wanted to happen. With Anine I have achieved real results and real change."

— Nils


Anine Ekelund

Geneva | Lausanne | Verbier | Stockholm | Oslo | Honolulu | San Francisco | London